Frequently Asked Questions

What is Hot Smart Rich?

Hot Smart Rich empowers women to build wealth, confidence, and community through culture-shaping content, commerce, and experiences. We help ambitious women own their power, grow their influence, and build lives that are as strategic as they are self-defined.

It is a is a category disrupting media and investment platform, founded by Maggie Sellers, at the intersection of female empowerment, consumer startup investing, and the modern startup lifestyle.

Through our newsletter, podcast, community events, and investment syndicate, we help founders, creators, and high-earning women build iconic brands, grow their wealth, and own their power—on their terms.

Who is Maggie Sellers?

Maggie Sellers is revolutionizing modern female empowerment, leading the charge as a Canadian-born, Los Angeles-based startup advisor, investor, and creator—a multi-hyphenate entrepreneur unapologetically blazing new trails in the consumer startup ecosystem.

As the founder of Hot Smart Rich, a media and investment platform built at the intersection of content, community, and capital, Maggie is on a mission to help women embrace their hottest, smartest, richest selves. Known for shaping iconic consumer brands and advising global talent, she seamlessly blends the worlds of entertainment, branding, and venture capital—and was the first to carve out a space where influence, investment, and women-led innovation collide.

Maggie’s meteoric rise began on TikTok, where her candid, sharp-witted takes on startups, investing, and self-worth struck a chord with over 200,000 ambitious Gen Z and millennial women. She quickly became the blueprint for a new kind of influence—equal parts creator, founder, and angel investor.

But Maggie’s vision extends beyond content. Through HSR Ventures, her consumer-focused investment arm, she’s helping women build wealth and ownership by backing some of the fastest-growing brands—including Allara Health, De Soi, Mixlab, and Nudestix. With equity positions across 18+ startups, she’s building a portfolio that reflects her belief in the power of women as founders, operators, and funders.

Maggie’s influence goes far beyond the brands she builds and invests in. Through culture-shaping content, curated experiences, and startup lifestyle storytelling, she’s rewriting the rules of modern success. Forget outdated notions of empowerment—Maggie Sellers is setting a new standard: bold, wealthy, community-driven, and impossible to ignore.

What topics does this newsletter cover?

The Hot Smart Rich newsletter is your weekly cheat code to building wealth, confidence, and community—delivered straight to your inbox.

We cover the business of consumer startups, modern investing, and female entrepreneurship through a cultural lens. From brand news and founder deep dives to podcast takeaways and lifestyle insights, our newsletter helps you stay ahead of what (and who) is shaping the future of business, culture, and power.

Whether you’re a founder, investor, creator, or corporate powerhouse plotting your next move, this is your go-to read for:

• Consumer startup investing insights
• Weekly consumer brand news and cultural trends
• Female founder and women-in-venture spotlights
• Emerging brand breakdowns and HSR Case Studies
• Takeaways and tactical tips from Hot Smart Rich podcast guests
• Lifestyle content across beauty, fashion, wellness, and career

Join thousands of ambitious women who read HSR to learn what’s trending, what’s next, and what’s worth your time.

Who writes the newsletter?

The Hot Smart Rich newsletter is written by Maggie Sellers, founder of HSR and a leading voice in early-stage consumer startups, investing, and modern female empowerment.

Each issue includes Maggie’s sharp takes on startup trends, brand strategy, investing, and life behind the scenes of building Hot Smart Rich. The newsletter is supported by Katie Sellers, HSR’s Co-Founder and former Head of Finance at Mejuri, who brings her experience as an operator and advisor to fast-growing consumer brands.

Together, they deliver real insights—with zero fluff—for ambitious women building wealth, confidence, and community on their terms.

How often will I receive new issues?

You’ll hear from us twice a week:

• Sunday nights at 8PM ET – Our flagship issue drops with the latest consumer brand news, founder insights, investment trends, and Hot Smart Rich Case Studies to start your week ahead of the curve.

• Wednesdays – A bonus issue when a new episode of the Hot Smart Rich podcast goes live, featuring behind-the-scenes insights from Maggie or her guest on what it really takes to build something iconic.

It’s the smartest scroll of your week—straight to your inbox.

How much does it cost?

It’s free to subscribe. You’ll get access to our twice-weekly newsletter—sent Sunday nights and Wednesdays—with startup news, founder insights, consumer brand breakdowns, and tips from the Hot Smart Rich podcast.

If you want more, we’ve got paid membership options that go deeper:

🔓 Paid Plans:

• $8/month – Access to premium business case studies, deeper investment POVs, and the ability to comment on issues.

• $80/year – Everything in monthly + 30% off + a free LLC incorporation from Doola ($297 value).

• $250/year (C-Suite) – All annual perks + exclusive HSR merch mailed to your door.

Free to start. Powerful if you upgrade.

It’s the smartest scroll of your week—straight to your inbox.

How do I unsubscribe, cancel, or downgrade my subscription?

All subscription changes are handled directly through Beehiiv.

Whether you want to upgrade, downgrade, or cancel your paid plan, it’s easy to do in just a few clicks.

• Log in to your Beehiiv account at hot-smart-rich.beehiiv.com

• Click your profile icon in the top right corner

• Select “Manage Subscription” from the dropdown

• From there, you can view or update your billing info, cancel or pause your subscription, or switch between monthly, annual, or C-Suite plans

Need help?

You can also reference Beehiiv’s official cancellation guide here.