We are a synergistic investment fund that invests $100K to $1M in next-generation, category-defining brands and services designed to empower women as they navigate and evolve in their roles within society. Through both direct and syndicate investments, HSR Ventures backs companies driving better outcomes for women and fostering a positive impact on their evolving societal roles.
PITCH USFounder & General Partner
Maggie Sellers is the Founder and General Partner of HSR Ventures, a consumer-focused investment platform backing bold, culture-shaping brands at the earliest stages. With check sizes ranging from $100K to $1M, Maggie brings more than capital—she brings visibility, strategy, and real operator insight.
Before launching HSR, Maggie spent a decade as a venture-backed startup executive, consumer investor, and entertainment brand strategist, where she led growth, fundraising, and celebrity-backed brand partnerships from both sides of the table. Today, she sits at the intersection of consumer investing, modern media, and high-impact storytelling, helping founders scale their brands and own their narrative from day one.
Through HSR Ventures, she has invested in or advised 18+ fast-growing consumer startups, including Allara Health, De Soi, Mixlab, Nudestix, and Upkeep—often stepping in as the strategic bridge between founders, distribution, and brand positioning. She is known for helping early-stage companies build narrative-driven go-to-market strategies, land influential brand partnerships, and get in front of the right operators, advisors, and capital partners at the right time.
As a media executive and now one of the most followed female investors on TikTok, Maggie gives her portfolio companies access to hundreds of thousands of startup-curious consumers, creator economy crossovers, and a high-trust platform that converts visibility into sales and influence into investor interest.
She’s not just another name on the cap table—she’s a partner in building what comes next.