“I really love this podcast. Thank you for all the hard work you put into it. Your podcast genuinely makes me feel inspired again. Thank you 🤍” - HSR Angel

ICYMI

Hello! Hi! Happy MDW HSR!

I am writing this to you as I restart my supplement routine for the first time in three weeks, one week pre-surgery and two weeks post, and honestly just putting it all back together feels like a small victory.

As you now know, I had a laparoscopy for endometriosis two weeks ago and I am still very much in the grace-giving phase of recovery. Part of healing from being diagnosed has been sharing my story more broadly, on platforms and behind closed doors with doctors, filmmakers, registered 501(c)(3)s, and other women who have been diagnosed or suspect they also have endometriosis. One question that always comes up is "how are you getting back to baseline post surgery?" so I decided to share the supplement stack I am going back to as of today. Please talk to your doctor before adding anything, I am not one, but here is everything I am currently taking:

This collagen in my morning coffee, these probiotics, this for cellular anti-aging, this iron with this liposomal Vitamin C for absorption, these electrolytes, this Vitamin D, a Magnesium and Calcium supplement before bed, and 2 grams of glutathione IVs 1x a month. We’ll start there and continue to adjust as I go.

Here is what this recovery has made undeniably clear to me though. Women's health is one of the most chronically underserved spaces in medicine, and also one of the greatest investing opportunities of our generation. I spent an hour this morning, on a long weekend, sending voice notes to over ten women who slid into my DMs about my endometriosis experience because they suspect they have it too. That is not a coincidence. That is a market telling you something.

My investing thesis will reflect this. I am actively looking for companies being built around women's health, longevity, and the specific life stages that medicine has historically ignored, from fertility to menopause to everything in between.

Other than that, something that brought me so much joy this week was not on my 2026 bingo card. This job description mentions that if you are obsessed with my content, you are a fit for the role, so if you are reading this, what are you waiting for? Apply for this Editorial and Content Manager position in the investing space!

And with that, I am off to enjoy MDW with my husband xx

It’s never too late to start doing what you love

If you’ve ever wondered what it takes to build a successful app without tech experience or investors, this is the episode for you.

Founder of the TEZZA app, Tezza Barton joins me on Hot Smart Rich to talk about creator culture, Instagram photo editing, failed businesses, and turning a launch she nearly deleted into a $2.5M first-year win.

Before TEZZA became the app every cool girl, creator, and brand had on their phone, Tezza was selling Lightroom presets, building failed businesses with her husband, and trying to move out of their 250-square-foot apartment.

She shares the brutal launch, the reviews that made her want to quit, and the pivot that turned the backlash into a real business.

We also get into the rules for the perfect Instagram photo, what makes a photo dump actually work, working with Rare Beauty, 818, Bumble, and Summer Fridays, Selena Gomez approving her work, and why the future of tech needs more feeling, not less.

all the brands, people, places, things we’re gossiping about this week

Women’s Health & Beauty

Media, Entertainment & Creator

Consumer, E-Commerce & Retail

Tech, Business & Investing

How The Court Of Public Opinion Can Erase (Or Save) Millions Overnight

Over the last few years, some of the biggest collapses in consumer brands, creator businesses, and celebrity ventures have not started inside boardrooms, courtrooms, or earnings calls. They’ve started inside TikTok comment sections, Reddit threads, podcast clips, and viral internet discourse cycles that rapidly snowball into something much larger than the original moment itself.

Bud Light reportedly lost more than $27 billion in market value following backlash surrounding its Dylan Mulvaney partnership. According to Puck, Blake Lively’s haircare brand allegedly went from a projected $100 million business to reportedly struggling to hit $5 million in annual revenue as internet sentiment surrounding the It Ends With Us rollout deteriorated online. Bethenny Frankel’s dispute with luxury footwear brand Nou spiraled into a much larger conversation about creator economics, platform imbalance, and who the internet collectively decided deserved support in a similar way to the Coastal Caviar rebrand to Club Coastal earlier this year. Even creator relationships themselves, like the internet fallout surrounding Alex Cooper and Alix Earle, now become public court of opinion debates where audiences emotionally choose sides despite having almost no visibility into the actual reality behind the scenes.

Individually, these situations may look like celebrity drama, creator gossip, or isolated PR crises. Together, they point to something much bigger: