Feb 22

Will you do me a favor? If you love HSR and want to help us grow,
can you and rate and review the podcast on Spotify?

ICYMI ⋆˚✿˖°

Hi! Hello HSR <3 Happy Sunday! Only a few more days until SEASON 2 and our big studio reveal. Thank you so much. HSR. Only possible because of you.

If you listened to Cat’s episode already, you know exactly what this newsletter entails because I get to put to the test Cat’s suggestion for how to leverage AI in these newsletters without losing the personal touch and insights that make it special in the first place. (And if you haven’t listened yet, consider this your sign. We’re obsessed with her!!!)

I’ve been fascinated watching trimester zero take over pop culture the last few months. It’s everywhere. From my favorite influencers posting their “get your body ready for pregnancy” routines, to my own OBGYN casually bringing it up like it’s a normal part of the conversation now, it felt exciting at first because who doesn’t want to optimize and focus on women’s health!?

And then the dialogue online started sliding into the extreme version: the idea that you can meaningfully change your egg quality in a 3-ish month window if you just optimize hard enough. Which is just not true and has gotten the internet divided over whether this conversation is hurting or helping women.

If you’re new to trimester zero, it’s basically the idea that the ~90 days before you start trying to get pregnant is a “prep window” where you can optimize everything: supplements, sleep, workouts, nutrition, stress, your entire life. The part that makes people feel conflicted is that it can quietly turn into a pass/fail test for women. Like if you struggle with fertility, it must be because you didn’t do trimester zero correctly, instead of acknowledging the very real roles of age, genetics, medical factors, and straight-up biology play.

My take: trimester zero isn’t the problem. The way the internet talks about it is. Because just as importantly, and a big reason we invested in Bird&Be in the first place: trimester zero should include men (Hi CJR who I know is reading this!! I love you!!) The burden being framed as almost entirely female is not only exhausting, it’s incomplete.

I am so excited to take the next few months to get into the best possible health before CJR and I start family planning but all I can say is that it will be a joint experience, not just something I’m doing solo and it’s likely a lot of the boring basics that actually move outcomes: great sleep, proper nutrition, less stress and more fun (a la Alysa Liu style).

Have you ever wondered how to use ChatGPT to make more money and save time?

AI is rewriting entrepreneurship, but most people are only scratching the surface.

Last week’s episode of HSR features CatGPT, who used AI to build a $750K business in just six months and is now breaking open the blueprint so you can do it too. Maggie and CatGPT, AI expert and Physical Phone founder, unpack what actually happened when she used AI to create and scale her company, including the exact prompts she used, the models she relies on, and how she built workflows that move faster than traditional teams. They get into why everyone defaults to ChatGPT, how to choose the right model, AI hype versus reality, productivity gains, fake influencers, media shifts, beauty standards, and whether 2026 could be a breaking point for creators. They also cover why women use AI less than men, how to compete as a human in an AI driven world, and the future proof frameworks founders need now. The founders who will win in the AI era are not the ones who fear it, but the ones who learn how to think, build, and move faster with it. Listen now and start building smarter.💕

♡ the brands, people, places, things that have captured my attention ♡

♡ Women’s Health & Beauty ♡

♡ Media, Entertainment & Creator ♡

♡ Consumer, E-Commerce & Retail ♡

♡ Tech, Business & Investing ♡

Most people still think “coding” and building tech is only for technical people. You either know how to code, or you don’t. You either speak the language, or you sit on the sidelines watching other people ship products, tools, and apps that make their lives easier. Vibe coding is what happens when that paper wall breaks.

It’s not that everyone suddenly became an engineer. It’s that the interface changed. When you can describe what you want in normal language and AI can generate the first draft, the bottleneck stops being syntax and starts being clarity, taste, and your willingness to iterate.

That shift matters because it changes who gets to move fast. It changes who gets to test an idea before asking for permission. It changes who gets to go from “I’ve been thinking about this” to “here’s a demo” without hiring an army.

Vibe coding is coding through conversation.