Rather than being a founder of a beauty brand themselves?
TL;DR: Yes — but don’t build your strategy around it.
Whoever owns the audience and the IP owns the outcome.
What the Kering x L’Oréal deal means for beauty
What happens when a billion-dollar parent company collapses, and the celebrity founder doesn’t own their name.
Why the $40B fertility market is just getting started, and what it means for the next generation of women and founders.
With only 8 products in 5 years.
Why fragmented focus is the silent killer inside startups and Fortune 500s.
Why brands from to 818 Tequila to Crocs are dangling mini-accessories as their newest marketing weapon.
Why we'll never see this many again.
The life of a billion dollar show girl
And the clock's already ticking if yours doesn't resonate.
What every founder should know before saying yes to capital.
How you can make money in the $250 billion creator economy.
Ami Colé's closure is more than just a loss - it's a sign of a deeper unraveling.
Why investors are finally betting big on fashion again—and what founders need to know to win.
Why everyone is launching a tennis club?
A modern playbook on building a brand in public — or not.
Building a Fashion Brand That Lasts — And What Founders Can Learn From the Anti-Hype Playbook
What Early-Stage Founders, Creators, and Online Brand Builders Can Learn From Kissing Cowboys, Brandy Melville, and the Wild World of Trademarks
How Susan Yara, the FTC, and a new generation of creator-backed brands are rewriting the rules on transparency
Why the smartest startups are putting creators on cap tables instead of in campaigns - and what it means for the next wave of consumer growth.
And turned the hero product strategy into a blueprint for a $1B exit and beauty brand success