Hi! Helllo! It’s podcast day and this is a special on.
As some of my angles might already know, I have shared about my plans to be a hopeful mum one day. But through the last few months of my endometriosis diagnosis and surgery (i'm going to share some more about that on an upcoming vlog) and the recovery that I've gone through, I wasn't necessarily expecting was having to confront a lot of big questions around fertility right away after coming out of that surgery.
To be honest, I'm not sure what exactly I expected, but I definitely didn't expect to be faced with questions around egg retrievals, freezing embryos, and really questioning my fertility as a 34-year-old woman. I would be lying if I said that that wasn't a big question that was on my mind.
In the midst of my endometriosis diagnosis and the number of doctors that I spoke to and people that I was put in contact with, the one name that kept coming up over and over and over again that I absolutely needed to talk to was Doctor Natalie Crawford, who is an exceptional fertility doctor based in Texas. She so generously shared her time with me and flew to L.A. back in June to have a really intimate conversation with me around fertility and the business behind it.
I think one of the things that was really helpful in framing the conversation that helped me was her focus on how fertility is not just a woman's problem or an issue. It really is something that needs to be shared 50/50 between yourself and your partner when it comes to trying to conceive. There are so many great nuggets in here for women, but also so many for men as well.
The other thing we got into was really surrounding the cost and economics of you being able to listen to this episode and walk away with an understanding:
This is the price that it could cost me to freeze a round of eggs.
This is the price it could cost me to do one round of IVF.
This is what I should be paying, and not paying any more than, for annual egg storage.
I really hope, regardless of where you are in your fertility journey (if you're actively trying to conceive, you are struggling with infertility, you already have a baby, or you are childless by choice and have friends in their fertility journey), there are so many takeaways for everyone in this episode that I really hope you take the time to listen to.
Maggie xxx
PS. I always get asked what supplements I’m on for my TTC journey and both Courtney and I religiously take Bird&Be (one of my HSR portfolio companies). And when you listen to what Dr. Natalie has to say at 30:07, you’ll know why they are the best on the market. HSR15 will get you 15% off or you can get them at Ulta!
Dr. Natalie’s Top 10
her favourite products to live a hot, smart, rich life
01. The one thing I never sleep without. It completely changed my nighttime routine.
02. The bedtime upgrade that helps me fall asleep and wake up naturally. This plus an an 8 sleep is pure heaven.
03. My oura ring and natural cycles app tell me more about my body than I ever thought possible.
04. The coffee maker I switched to after learning more about plastics.
05. The notebook where all my best ideas end up before they disappear.
06. The skincare swap that's made my routine feel so much cleaner.
07. The SPF I recommend over and over again because it just works.
08. The membership that gave me a clearer picture of my health than a yearly physical ever could.
09. AMEX is the credit card that makes every trip and airport day so much better.
10. The book I wrote to help you understand your fertility with confidence instead of confusion.
Hot, Smart, Rich Tips
Hot Hack: Lift weights three times a week. Building muscle is one of the best investments you can make for your long-term health, confidence, and longevity.
Smart Hack: Wear sunscreen on your face and neck every single day, no matter the weather. It's one of the simplest habits you can build for healthier skin over time.
Rich Hack: Get a high value credit card with great perks and points. If you're already spending the money, you might as well earn rewards that can pay for travel, upgrades, and everyday benefits.
Favourite Part of the Conversation
When Maggie opened up about her own endo struggles. Her vulnerability showed such strength and really helps break the stigma associated with women’s health and fertility struggles.
Something That People Don’t Know About You
I am a huge book nerd, especially romantacy. I love escaping to other worlds and getting lost in a book. It was a dream come true to become a published author this year with my nonfiction debut The Fertility Formula, but I secretly dream of writing a fantasy trilogy.
About The Guest
Dr. Natalie Crawford - Reproductive endocrinologist, Infertility Specialist, and Founder of Fora Fertility
Dr. Natalie Crawford is a board-certified reproductive endocrinologist and infertility specialist, as well as the founder of Fora Fertility in Austin, Texas. She is dedicated to providing personalized, evidence-based fertility care while helping individuals and couples navigate every stage of their family building journey with compassion and confidence.
In addition to her clinical practice, Dr. Crawford is a leading educator and advocate for reproductive health. Through her widely followed podcast, As a Woman, along with her educational videos, social media platforms, and public speaking engagements, she has built a trusted resource for millions seeking reliable, science-based information about fertility, hormones, pregnancy, IVF, and women's health.
Known for her ability to translate complex medical topics into clear, practical guidance, Dr. Crawford is passionate about empowering people to better understand their reproductive health and make informed decisions about their future. Her approachable style, commitment to evidence-based medicine, and dedication to patient education have made her one of the most respected voices in the field of fertility and reproductive endocrinology.
About The Host
Maggie Sellers Reum - Entrepreneur, Investor & Podcast Host
Maggie Sellers Reum is a cult-followed entrepreneur, investor, and media founder redefining how women build wealth, power, and ownership. She is the CEO co-founder of Hot Smart Rich (HSR), alongside Katie Sellers. HSR is a modern media platform at the intersection of business, culture, and money.
At the centre of HSR is its breakout podcast, one of the fastest-growing business shows in the U.S., surpassing 3 million downloads. In a category where only 7% of business podcasts are hosted by women, HSR has emerged as a cultural force reshaping conversations around money, investing, relationships, and modern female ownership, powered by a highly engaged global community known as 'HSR Angels.'
Beyond media, Maggie is also an active investor through HSR Ventures, backing companies driving better outcomes for women, including Bird&Be, Allara Health, and Locker. By pairing capital with storytelling and distribution, she helps founders unlock visibility, strategic partnerships, and investor demand.
In 2025, HSR secured a landmark seven-figure investment from FlightStory, the global media and investment company co-founded by Steven Bartlett, accelerating its mission to become the defining female ambition brand of the next decade.
