ICYMI
This is one of those days I wish I had a daily newsletter because there is so much to say.
I am writing this to you from 35,000 feet on the flight back to LA after one of the best weeks I have had in a long time.
Cannes Lions is essentially the elevated version of Coachella and I mean that in the most affectionate way possible. The flight back is proof. I am surrounded by people who clearly did not pack scissors, snoozing with five to ten wristbands still on their wrists, all of us collectively catching up on the sleep we sacrificed this week. My average was five hours and my sleep score has genuinely never looked worse. And yet I have never felt better.
That is the thing about human interaction that no algorithm can replicate and honestly it is exactly why I am less worried about AI than most people in my world right now. You cannot download the energy of a room, especially when you own it (thank you Karin Eldor for the incredible Forbes write up I got to read mid party!!)
ICYMI, I attended Cannes Lions this week and despite the record breaking temperatures in France, it was well worth the $13K my business spent on it, on the HSR P&L and not including the hotel room graciously provided by Adobe. I likely could have spent significantly less if I had not waited until the last minute to book, but if you remember my Super Bowl video, you already know I believe in investing into experiences where you’re going to meet your ICP and this was absolutely worth it.
